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7 Expert Chefs in Feeding the Content Beast

If you’ve read our recent eBook, “How to Feed the Content Beast (without getting eaten alive),” you’re likely familiar with the beast.  He growls when you aren’t providing relevant, timely content on a regular basis and is often lingering waiting for his next meal.  Luckily for marketers everywhere, there are some folks who have mastered the art of feeding the beast – cracking the code to serve up the best dishes while providing the beast with a balanced diet.  They lead by example, and every content chef can learn something from their culinary prowess.  Without futher ado, we announce content marketing’s expert chefs.  (You’re stomach’s rumbling already, isn’t it?)

  1. Ann Handley (@marketingprofs ) – Ann makes sure that her content beast is always full by providing tips and tricks through her Daily Fix blog (or the forward of our eBook!)
  1.  Beth Kanter (@kanter) – Beth has been hard at work cooking up recipes for the nonprofit crowd, authoring Beth’s Blog: How NonProfits Can Use Social Media.
  1.  C.C. Chapman (@cc_chapman) – C.C. served up a special dish with his book (co-authored with #1 Ann Handley) “Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks and webinars (and more) to Engage Customers and Ignite Your Business.”
  1.  David Meerman Scott (@dmscott) – David is the best-selling author of 8 books, including “The New Rules of Marketing and PR,” with over 250,000 copies in print in more than 25 languages.
  1. Joe Pulizzi (@juntajoe) – Joe has been busy in the kitchen as founder of the Content Marketing Institute, a leading resource for content marketing, and co-author of Get Content Get Customers.
  1. Rebecca Lieb (@lieblink) – Rebecca Lieb has been on all sides of the table, from author, journalist and editor, to speaker and industry analyst.  She’s authored several content cookbooks, including “Content Marketing” that are sure to put a smile on your beast.
  1. Susan McKittrick (@ssmck) – Sue wears many chef hats as a consultant and analyst at Patricia Seybold Group and also contributes to numerous industry publications to share her expertise.

from BostInno http://bostinno.com/channels/7-expert-chefs-in-feeding-the-content-beast/