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How to Perform a Social Audit [INFOGRAPHIC]

When thinking about social media strategy creation, where should a marketer start? One important component to be included should be a social media audit, where you survey the social landscape to find your customers, industry thought leaders and competitors on social spaces.

Through some analysis, a marketer is able to glean what works and what doesn’t based on the performance of competitor’s pages. By understanding how the audience responds to different types of content and calls-to-action, you can set your own channels up for success at the out-sight.

Don’t know how to perform an audit? Don’t worry, we have you covered. Check out our How to Perform a Social Audit infographic below.

Social Audit Infographic Awareness Inc

We’d love to hear what you think in the comments below.

from BostInno http://bostinno.com/channels/how-to-perform-a-social-audit-infographic/